An even more discerning candidate
If you have have ongoing requirements for any number of blue-collar or non-managerial roles you are likely to encounter a broader and more discerning candidate base. People tend to change roles a bit more often, so candidates experience the recruitment process more often and with more companies.
What’s the key to attracting them?
Even at this level employers assume that salary and job security are the key motivators, but they tend to ignore the fact that for lower-level employees job satisfaction (and the chance to learn and progress there) is key to attracting and retaining staff.
Their perception of their future employer matters
Because they tend to apply for more roles before they find their next opportunity, they have more exposure to the recruitment practices of more employers. Furthermore, because they tend to be concentrated in a smaller geographical area, the likelihood of “comparing notes” with an acquaintance about a particular company is that much higher. Admittedly, they might know someone who can tell them about the culture at first hand, but this doesn’t make their candidate experience any less important. Everyone likes telling stories about their bad experiences, and when these experiences reach the ears of the more senior candidates, that is when additional damage can be done.
Easy wins to create a great candidate experience by using great technology
Great technology can enable HR teams to cut down on admin meaning they have time to keep the candidates in the loop and to be are a reliable first point of contact for a candidate who is spinning ten plates at once.
A great candidate experience can even keep unsuccessful candidates in the pipeline for the future
A candidate might be rejected, but if they have had a good experience in the process, they will be far more likely to apply again in the future. Companies need people to aspire to work with them, and a smooth recruitment process will help them to retain this aspiration.
All our clients are able to use and benefit from the great technology that we have in place to help create a fantastic candidate experience. If you want to find out more about staff-finda and ensure your candidates will have a great experience when you are recruiting get in contact with the finda team or call 01962 676214.
If you would like to speak to the Finda team about this topic or something else, please get in touch.
